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The 2022 CRM Impact Report

Strong organisational alignment is driven by several key factors, including accessing relevant data, establishing mutual goals and metrics, and creating a seamless handoff process to improve productivity and ensure ownership.

Despite the many challenges companies face to mitigate the great customer resignation, there is a path forward with a CRM platform that enhances insights with Al, helping marketing, sales, and service teams deliver a high-definition customer experience (HD-CX).

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